The superstition behind this tattoo has to do with the wooden cages where roosters and pigs were kept on ships. When ships wrecked, the lightweight wooden frames became personal flotation devices, giving a sailor a surprising survival rate. A sailor hoping for good luck would get these classic tattoos.

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Much like the surprising floatation devices of the pig and rooster cages, we are here to surprise you by helping you thrive and survive the rough waters ahead. The market is changing, Consumer behavior is radically different. Competition is coming from every angle. Digital channels are complex and hard to navigate.

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